Fox Sports personalities Tom Brady Erin Andrews revealed to ad buyers at Fox’s upfront presentation Monday in New York that the network is getting some extra football this season.
The pair announced that Fox has gained rights to air an exclusive NFL doubleheader in Week 16 of the upcoming season a to-be-determined date in December. (The NFL is going to reveal its full 2025 schedule later this week, with networks and streamers likely to break off small items from the hotly anticipated document during their upfronts.)
The games, one between the Philadelphia Eagles and Washington Commanders, the other between the Chicago Bears and Green Bay Packers, will give Fox 11 doubleheaders. That’s the most ever by a single network in one season, Fox said, under the complex scheduling system among primary rightsholders.
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Brady is coming off his first season in the Fox broadcast booth after a Hall of Fame career as a quarterback. Andrews is a longtime sideline reporter who is now set to host Fox game show 99 to Beat.
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The pair noted Fox’s carriage of last February’s Super Bowl hit a new all-time record with 127.7 million total viewers. “We need to carry all of this momentum into this upcoming season,” Andrews said.
World Cup soccer, Major League Baseball and the Indianapolis 500 also took up stage time during the upfront, as did college football. Brady got a plug in for his alma mater, the University of Michigan. “Go Blue!” he said and Andrews cracked, “Try listening to this for 18 weeks.”
Added Andrews, “Wben you need to last-minute holiday shoppers, you know your ad will be on top” during the doubleheader. “And when the calendar turns, and the football season wraps up, America will be getting ready for a huge celebration” in 2026: the 250th birthday of the United States.
Former athletes now on Fox’s pundit roster helped wave the flag, of the company and the nation, among them Rob Gronkowski and Derek Jeter, also got significant time during the presentation. Late-night host David Letterman, who is an Indy 500 fan and race team investor, also made an appearance with Fox Sports personality Michael Stragan and two-time reigning Indy champion driver Josef Newgarden.